There are not many pictures in White-Faced Bromeliads on 20 Hectares. In fact, the few pictures included are the main sources of color you see within the work. When you are on the poem page, it is simply 8 lines of writing. This creates a seemingly easier design. For this E-Lit work, I am focusing on rules and regulations as my graphic design element. The rules lie in the lines that must change automatically. The randomness comes about with the 512 possible combinations that can be made through the regular changing of lines.
Rules imply that there is thought put into the work but randomness suggests the opposite, a bit of unknown excitement. Writers know what they put down on paper but don’t necessarily keep everything clear and concise. Multiplicity goes hand in hand with randomness, especially knowing all the possibilities of combinations, yet not being to read them all since the lines change so often the reader can’t keep up.
Time and motion refer to the movement within the E-lit work and how it effects the perception people have of it. Time and Motion are closely related principles because when any word or image moves it functions both spatially and temporally. Artists try to find ways of creating motion when they are working with a static piece.
When looking at time and motion as an aspect of design in “Girls day out,” a few things are noticeable. There are pictures on the main screen all-together there are very few. There are, however, plenty of letters. Instead of videos, we watch the letters swarm in “Shards” and they fade out to reveal specific words in the other poem. Other than shifting the placement of the letters, there are color changes. A change of color can also contribute to the appearance of movement. Rather than creating visuals to match the written content, the letters change and move with an eerie feel, representative of the murder and death within the story.
According to Graphic Design: The New Basics, hierarchy is what tells us the importance by order and placement within a design. It is conveyed visually through variations in scale, value, color, spacing, placement, and other signals. It provides clear marks of separation to signal a change from one level to another.
Faith demonstrates hierarchy through changes in color and spacing. This indicates what the viewer is supposed to read. In each of the five steps, letters and words are organized in an innovative way to say something different. However, everything is taken directly from the context of the full poem.
It further shows exactitude by presenting a clear and precise process to follow the poem with.
A point is the most basic of the graphics. Simple, like the folktale stories mentioned before that lack description and detail. One point can be insignificant, the focus of the page, or part of something bigger, disappearing into the mass of many.
In the case of Like Stars on a Clear Night Sky, each individual star is its own point, all varying in size. Some are insignificant; others can interact with the reader by revealing a story. The speed with which one gets through the piece depends on how fast each interactive point can be identified.
Rhythm and Balance
Or to be more specific, I’m looking at a sub-category of repetition and change. Dawn uses repetition and change by showing the same few backgrounds multiple times as they change on a loop. Not to mention the sound that seems unchanging despite the fact that it too is just repeating itself.
How does this embody lightness?
Graphic Design: The New Basics, written by Ellen Lupton and Jennifer Cole Phillips says that “repetition is an endless feature of the human environment…Beauty arises from the mix.” Repetition is something we learn early in life. It’s the simplicity of a child’s song like “If you’re happy and you know it.” Through repeating the same few images, Dawn creates a rhythm that is simple and light.